Ethnopolitics: White Pride Denied

Elizabeth Wright – 8/11/2007 | Did you know that the terms “Black Power,” “Black Supremacy,” and “La Raza” (The Race – National Council of La Raza) are all trademarks that have long been approved by the U.S. Patent and Trademark Office? Even the Black Panther Party’s slogan “Burn, Baby, Burn” (which still evokes the threat of rioting and mayhem approved for “Revolutionary Hot Sauce”), had no problem winning official trademark recognition. And then there’s “African Pride,” “Black Pride,” “Chippewa Pride,” “Cuban Pride,” “Indian Pride,” “Jewish Pride,” “Red Pride,” and lots more — all aimed at acknowledging a race or ethnicity. And all terms approved by the U.S. government.

Research by U.S. citizen and retired police officer, Justin J. Moritz found the following “pride” terms have all been registered as trademarks by the U.S Government:

“African Pride,” “African Man Pride,” “Asian Pride,” “Bahama Pride,” “Black Pride,” “Brazilian Pride,” “China-Pride,” “Chippewa Pride,” “Choctaw Pride,” “Colombian Pride,” “Cuban Pride,” “Dakota Pride,” “Dominican Pride,” “El Salvador Pride,” “Ecuador Pride,” “Gay Pride Apparel,” “Guyanese Pride,” “Havana Pride,” “Honduran Pride,” “Indian Pride,” “Jamaica’s Pride,” “Jewish Pride,” “Kwanzaa Pride,” “Long Beach Lesbian and Gay Pride,” “Mayan Pride,” “Mexican Pride,” “Native Pride!,” “Nicaraguan Pride,” “Orgullo Hispano” (Hispanic Pride), “Orgoglio” (Hispanic—’Great Pride’ (supremacy?)), “Qisqueya Pride” (Dominican Republic Pride), “Rainbow Pride Coach,” “Red Pride,” “San Diego Lesbian, Gay, Bisexual, Transgender Pride,” “Spanish Pride,” and “West Indian Pride.”

As Reported by American Renaissance and Free Republic, when Justin Moritz, a former law enforcement officer, applied to trademark the phrase “White Pride Country Wide,” he was rejected in no uncertain terms. Registration of the words was not only denied, but the phrase was ruled “offensive” and “immoral.” More succinctly, the trademark office claimed, “… the proposed mark consists of or comprises immoral or scandalous matter.”

Elizabeth D. WrightIncredulous, Moritz’s next step was to appeal the decision and give trademark officials a chance to reconsider his request. He first did some homework and accumulated a list of all the trademarks given to terms that acknowledge pride of race or national origin. He came up with over three dozen relevant terms or slogans, many referencing people of color, which objectively could be deemed close relatives to “White Pride Country Wide.” All to no avail. Rejection of his registration was upheld, and to add to his vexation, his $1,300 trademark application fee was deemed non-refundable.

Moritz next turned to the ACLU, which, unsurprisingly, refused to petition the trademark office in his behalf. He then contacted the Center for Individual Rights, a public interest law firm. CIR did not take the case, but did place it on the website of the Federalist Society, where lawyers sometimes choose cases to handle pro bono. As of August, Moritz had not been contacted by a willing attorney.

Let’s face it, it would be surprising if Moritz found support, especially among whites. After decades of inundation about the evils of “white racism” coming from all directions, and most especially from the media and education establishments, the average white is programmed to avoid anything that smacks of conscious endorsement of his own race. In the current social climate, to display favorable regard towards that which is white, not only is forbidden, but is viewed as an automatic disparagement of non-whites.

A “White Pride” T-shirt is deemed a threatening symbol, whereas a “Black Supremacy” slogan on a button or garment is viewed as an understandable, albeit angry response to undeserved past abuses. Any public effort to promote a white theme is doomed to failure, even if the proper bows to racial diversity are adhered to. Whites learn early to censor themselves, in order to comply with the rules of the race game.

The white who does not learn how to keep his head beneath the radar could wind up smeared with the “racist” label — a potentially ruinous accusation. He who slips and fails to follow the politically correct race protocol could find himself in a turbulent situation. Given the existence of “hate crime” laws — ambiguous statutes conceived primarily to entrap whites — it is best to keep any socially unorthodox thoughts to oneself. As several cases demonstrate, punishment for Thought Crime has arrived in America.

Knowing that whites are on the defensive in this peculiar, one-sided shadow play, self-appointed “watchdog” groups, i.e., the professional “anti-racists,” are quick to target a slogan like “White Pride Country Wide” as an arrogant manifestation of white supremacy. Honest intentions do not matter, since this is a “Gotcha!” game. Once the taboo “supremacist” has been applied, other whites will run for cover, eager to dissociate themselves from anyone who might bring on “race” troubles.

In a society now immersed in identity politics, where the education system and a reinforcing media work overtime in pummeling young minds with racially correct propaganda, there is little prospect that fairness will prevail in the near future.

Elizabeth Wright was an African-American writer and editor of the Issues & Views Magazine and blog. Her articles were also published in Issues & Views.

Doris Elizabeth Wright, who wrote under the name Elizabeth D. Wright, died on Aug 11 at the Calvary Hospice in Bay Ridge in New York at 74. The cause of death was believed to be breast cancer as reported by Jared Taylor, American Renaissance, on August 24, 2011. Ms. Wright’s writing is more timely than ever.

Category: American Voice, Establishment News

Comments (15)

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  1. Steve T says:

    Somehow we must aggressively recruit white nationalists and members to A3P. Our future and the future of civilization is at stake.


    • American3P says:

      Steven we agree with you 100%. We must recruit at gun shows and ethnic events throughout each state. A table with a banner and informational fliers works perfectly!

  2. Brown Pride says:

    White pride is ridiculous. It’s all about Brown Pride

  3. HarryO says:

    How idiotic and self-defeating is all this hand-wringing over a mere word – "supremacist." When I see a regurgitation like this on a white nationalist site of all things, I want to throw up my hands and acknowledge that truly whites are their own worst enemies. That troll fool Paul should have been ignored or given one or two good slams and left to go off into "that good night."

  4. Question says:


    The term "white supremacy" is invented and has been overused by the media and non-white interest groups to re-write and portray whites negatively in history. In better terms it is used to scapegoat whites, while at the same time neglecting racism, bias of other races. The history books have been written by our enemies who've came out as victors after the social-revolutions of the last century, and they've decided who are supremacist and not.

    A white person who defends themselves must be a "supremacist"? That about sums up what a white supremacist is, a white man or women who defends theirs people's interest. The anti-white groups have defined that as their definition, which is why Columbus is considered a hero by some, but a supremacist by others. It is how we define it and how it is manipulated. Does anyone call Al Sharpton a "black supremacist" though he preaches some of the same things Dr. Duke preaches?

  5. Paul says:

    I've never met a white man or woman who had any real understanding of the history and cause of white supremacy express a desire to boast and declare their racial pride. 'White pride' is institutionalized and woven in the fabric of our psyches thanks to white supremacy.

    • American3P says:

      What "white supremacy" are you talking about? Who made that phrase up?

    • Question says:

      What does white Supremacy have to do with this article or "white pride"?

      The term "supremacy" only entered the vocabulary as a racial term within the past 100 years, before that, "supremacy" wasn't even a thought, because everyone thought they were better, be-it Germans or Anglo Saxons, Africans or Arabs, Jews or Japanese. Every race and ethnic-rgoup has a history of supremacy.

      Look at Rawanda durring the genocide, Jews and Arabs for several centuries have been fighting each other because they both think one is better than the other, look at Zimbabwe today where the "black power" system of Robert Mugabe has been more oppressive than Ian Smith who was considered by the media and history books a "white supremacist".

    • Crystal says:


      Would you say that Mexicans have 'Mexican pride' because of Mexican supremacy in Mexico? Would you say that Africans have 'African pride' because of African supremacy in Africa?

      You probably would not. Yet, if any White person has pride in his history that created the greatest country in the world, you claim that it is because of White supremacy.

      You must work to eradicate yourself of your anti-white sentiments.

  6. Crystal says:

    It is amazing that a Black woman would understand what Whites must go through. And she was absolutely correct. She thoroughly expressed my sentiments regarding this specific issue.

    Hopefully, with groups such as A3P, we White people can reverse the negative trend of fear that White people feel regarding the expressing of racial pride.

  7. JamesinUSA says:

    This is just one of the many examples we see of a racial double-standard we see in our country between whites and other races today, and why I tell people who profess to think that they live in a 'Free Country', that it's really not free at all. One has only to step outside the well defined boundaries of 'political correctness' to find this fact out, much like the example stated above. This problem of having one standard for whites and another standard for non-whites is only going to get worse as time goes on. The very 'ignorant' idea that once whites become a minority in this country, that we'll be suddenly given all the same considerations as other races is patently false, and only serves to neutralize any resistance on our part to the demographic trends that are insidiously destroying our peoples Cultural, Economic,and Political influence in the United States of America. White Americans are in dire need of solidarity as a racial group for our own protection and to ensure the well being of future generations of white folks.